Sportsbot.io
San Francisco, USA
Art direction, Brand identity design, Creative concept, Logo design, Web app design
The Task
Sportsbot It is a streaming platform aiming to facilitate the life of sports fan by offering a software that will provide an easy access to games played worldwide. Created by a group of sports enthusiasts, SportsBot was looking to position its brand through an image that reflects functionality, accessibility and aesthetics.
The Solution
The symbol is superposing two rugby balls, which creates a third image close to - athom movements, something that in our case symbolizes - the sports network. At the end, adding the green colour to the logo created the whole “retro-futuristic” style, with a tiny “Atari” touch.
